Starting a Video Blogging Business
The internet continually opens up new markets and opportunities and now thousands of people are full time video bloggers. These people also known as vloggers sometimes have millions of subscribers and make videos on all sort of subjects. They make money by sponsorship, direct advertising or by simply running adsense blocks in their videos. If you invest in a few items like buy an IP address to enable multiple accounts you can create a very successful business.
Many people that watch video blogs regularly are motivated by the unique content that they see. We are referencing variety in regard to the quality of the videos that are produced. To be honest, text to videos are probably your worst choice when making a video blog.
You need to have a professional attitude, yet get crazy at the same time. The videos that you make can include graphics, text and even you! It is simple to add more than text to your videos to spice them up a bit. You really should not ignore putting text content in your videos. It does have some merit. Now let’s look at some really unique ways to make video blogs that you may like.
If you start to do video blogging, you will realize that it is so much better than text blogging any day of the week. But you still have to provide value to your viewing audience or you will fail. One of your goals with most if not all your videos is tell or show them something valuable. You have to present valuable information in your niche. When you do this, you’re just like a newscast!
You can do what you want, within reason, as you have so much leeway when it comes to providing content. Every video should be different. Your viewers should not be expecting to see the same thing time and again. Your vlog should always be lively and entertaining. That’s why the people will come back.
Every video that you shoot should consciously try to make eye contact with your viewers. This can be beneficial in many ways. The easiest way to do this effectively is to look into the camera you are using for the shoot. That is eye contact via video and it is very important for you to do. Always look into your camera directly when filming your videos. No need to be shy for any reason. If you are avoiding eye contact, it will have the same affect that it does in real life. That type of body language will make people suspicious and it just tends to go downhill fast.
One of the suggestions that copywriters learn is to imagine they are talking to a friend as they write their copy. The copy that you write needs to be done in this manner. It is very solid advice. So in the same way that you write your copy to a friend, you need to do your videos and record them in the same manner.
Most of the time this will carry over in a very subtle but evident way. In fact, your videos will make a very important connection with your audience when you do them in this manner. If your marketing has this strategy built into your videos, you will do very well selling products on the Internet with your video blogs.
Google has often said that “content is king”. If this is true, videos should be very valuable just ask Netflix ! So there you go, you can make a video content site and own a slice of your niche. The search engines will also love you if you had written content to your video blog site. You just need to take action to get great results.
Gordon Hamilton
English YouTube
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